Sustainable Value

Sustainable Value

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A small but influential group of mainstream global industry leaders are now reinventing the role of business in society. They are shifting the focus away from minimizing negative impacts to offering new solutions to global problems that the public sector has been unable to tackle alone. In this new competitive environment, societal challenges such as climate change or the alleviation of global poverty are not only risks, but huge business opportunities, not only for niche players, but for mainstream business. These leaders are creating qSustainable Valueq. They are creating it through the provision of value to both their shareholders and their stakeholders _ an ever-growing list of diverse constituents impacted by the social, environmental, and financial performance of global business. In short, they are doing well by doing good. In this outstanding book, Chris Laszlo defines, illustrates, and shows how business can action 'Sustainable Value' in three profoundly different ways. First, a management fable looks at the experiences of a dynamic business leader as she grapples with the new business realities of managing stakeholder, as well as shareholder pressures. Second, with the real thing _ inside stories from some of the largest corporations in the world that are successfully integrating sustainability into their core activities, not only from a sense of moral correctness, but because it makes good business sense. And, finally, with frameworks, tools, and methods that will make sustainable value creation concrete for business practitioners everywhere. This book is a masterful synthesis _ part novel and part executive briefing _ a refreshing kind of prophetic pragmatism, helping leaders anticipate and see the future in the context of the actual. In Sustainable Value Chris Laszlo speaks with resounding clarity to the living challenges, the real dilemmas, and haunting questions of CEOs everywhere.While thefuelcell vehicle remainscommercially unproven, Toyotaa#39;s growing portfolio of hybrid models isanexample of successful ... SUVs such asthe Sequoia and fullsize pickup truckssuch as theTundra actually roseasa percentage of itstotal vehiclesales. ... At the sametime, it reduces operating costs for the owner ( especially at higher gasoline prices), while sacrificing little inperformance or styling.

Title:Sustainable Value
Author: Chris Laszlo, Patrick Cescau
Publisher:Greenleaf Publishing - 2008-01-01

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